Tubod, Lanao del Norte – With a daily average of 5000 spectators attending the daily festivities of this year’s Araw ng Lanao del Norte, major companies from northern Mindanao now join the bandwagon and support the two-week long celebration.

“The province has been coming up with great events that continue to draw huge number of people from near and far. Our company which firmly believes that great times cultivate great relationships, is here to support the provincial government of Governor Khalid Dimaporo as they celebrate the 52 fruitful years of Lanao del Norte”, said San Miguel Brewery Territory Sales Head Edwin Deliquina.

Aside from San Miguel Brewery, the new corporate sponsors of the annual festivities are Holcim Philippines, and AIMCoop.

Corporate sponsors will enjoy year-round promotions in all events organized by the provincial government plus full-product lock-out for one-year.

“We’re now letting the private sector sponsor some of our events because over the years, the Araw ng Lanao del Norte keeps getting bigger and bigger each year”, Information Officer Lyndon Calica said.

Supporting one of the highlights of the Charter Day celebration, Toyota, Nissan and Emcor, Inc. is also participating in the Motocross Weekend slated on June 24 to 26 by showcasing their latest car and motorcycle models inside the Mindanao Civic Center (MCC) exhibit area.

“This is a great venue for us to showcase to the riding public our latest models of luxury trucks that are ideal both for city living or for the adventurous lifestyle”, explained Arle Marie Salvaña of Nissan Cagayan de Oro.

Pioneering sponsors of Lanao del Norte like Nature’s Spring and Dunkin’ Donuts continue to support the provincial leadership of Governor Dimaporo as the young chief executive promotes Lanao del Norte as the preferred sporting hub of southern Philippines. VNL/PIO-LDN